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Business Development Consulting Services
No company is permanently and safely successful in today's environment.
Conventional corporate structure is challenged to keep up with the rate
of change in the marketplace. Creating a vision and a direction is more
important than ever.
MarketingScapes provides strategic advice and planning for corporate officers,
marketing professionals and communications professionals on the critical
issues that impact a company's message, position and brand. We help clients
review their organization’s structure, existing marketing, and core competencies,
and assist in defining a vision, direction, and a set of attainable goals.
We are also able to articulate and develop
business and marketing plans and presentations for existing or new business
ventures that are suited for submission to investors or the venture capital
community.
Corporate Branding & Marketing
MarketingScapes creates distinctive, powerful corporate identities. We
believe that effective branding campaigns should broadcast the corporate
identity through every aspect of a company's internal and external communications,
from brochures and press releases to web sites and customer events. MarketingScapes
works in partnership with its clients to articulate the brand, create
the plan and provide the resources to build powerhouse corporate identities.
In addition to brand definition and strategic planning, MarketingScapes
provides marketing resources to amplify the brand in the marketplace.
These resources range from professional writing services for brochures,
speeches and press releases to the creation of comprehensive consulting
teams that orchestrate print and online marketing
campaigns, media coverage, advertising, promotional items, sales presentations,
events planning and other marketing activities.
Portable Display Systems
As
appointed agents for various ranges of indoor and outdoor portable display
products, MarketingScapes is able to provide a dynamic
and versatile product range for possible use in exhibitions, point of
sale displays, product launches or corporate branding. From conceptualisation
to high resolution layouts for your designs, MarketingScapes
ensures the highest levels of quality are maintained from production through
delivery of your display systems to ensure your company stands out most
where your message deserves attention.
Event Design, Planning & Logistics
Creativity is serious business. A strong idea can make the difference
between a successful, memorable occasion – one with impact – and just
another event.
With MarketingScapes you'll experience the kind of expertise and innovation
that only comes from experience. From concept to completion, we will work
to ensure that your marketing goals are not only met, but also surpassed.
That your message connects with the people who count. And that your image
becomes a strong reality.
From new product launches to exhibitions, event sponsorships to executive
meetings, we will coordinate every aspect of your event and handle all
of your needs, from developing a theme, to selecting a site, to arranging
for on-site branding and logistics. We provide a uniquely creative marketing
product that will help you achieve your individual goals. And that, after
all, is the whole idea.
Incentive
Programmes & Promotional Planning
Incentive campaigns offer firms an opportunity to realize greater gains
by providing a "motivational nudge." Whether the goal is incremental sales,
improved employee effectiveness, greater dealer preorders or simply a
faster start to a new sales promotion, motivational "value added" programs
are often the answer.
The choice of motivators should complement the company's image, other
programs and the theme of a particular incentive campaign.
We provide a complete range of services that allow us to evaluate
a variety of marketing communications tools, choosing
those that are best suited to your requirements. We then combine those
tools in such a way so as to create meaningful, effective promotions for
optimal results.
Strategy Development & Implementation of Marketing
Plans
These services include strategic planning as well as tactical implementation.
Strategic planning includes those processes that lead to an executable
marketing plan including identifying areas of opportunity, market segmentation,
product line analysis, financial planning, competitive analysi s
and a project implementation plan. This serves as
a detailed road map for the planning and supervision of all marketing
activities. Once completed, the tactical process is initiated leading
to the real-world execution of the plan.
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